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swop 2017 will take place in Shanghai from November 7-10.
swop 2017 will take place in Shanghai from November 7-10.

The number of companies confirmed to exhibit at the Shanghai World of Packaging (swop) 2017 rose by 50% compared with the previous show.

Organized by Messe Düsseldorf (Shanghai) Co. Ltd, Adsale Exhibition Services Ltd and China Center for Food and Drug International Exchange (CCFDIE), swop 2017 will take place from November 7-10.

MULTIVAC, HP, RPC, AOKI, HOARUF along with plenty of leading packaging related enterprises from overseas and domestic will present their latest machineries, technology and services during swop 2017.

After joining interpack alliance in 2017, swop has received substantial support from plenty of major processing & packaging industry associations worldwide including Flexible Packaging Europe (FPE), UCIMA (Italian Packaging Machinery Manufacturers' Association), Verband Deutscher Maschinen und Anlagenbau (VDMA) etc.

swop addresses the target groups of food, beverages, confectionery, baked goods, pharmaceutics, cosmetics, non-food consumer goods and industrial products in key emerging markets.

The SAVE FOOD initiative from the partners Messe Düsseldorf, the Food and Agriculture Organization of the United Nations (FAO) and United Nations Environment Programme (UNEP), aims to reduce global food waste and losses.

SAVE FOOD debuting at swop 2017 features an area and a forum to share information with the public, especially the suppliers of solid foods, liquid foods, fresh foods and agricultural products.

The problems of food waste, extending the shelf life of food and preventing spoilage and damage during transportation will also be addressed. It has attracted many socially responsible suppliers with innovative skills in the packaging industry to attend, including MULTIVAC, DuPont, Berry Global, Danbell Equipment, TOMRA, Printpack, Beijing Lantsai, Xiamen Changsu.

The first swop built a successful area for "Packaging Materials and Products" in cooperation with "Packaging Family", a non-profit organization and community for packaging with more than 400 members. Compared with the “Packaging Materials & Products Zone” of last swop, this year's "FMCG Future Zone" will be three times as large with a more distinctive theme.

It is expected to attract more than 600 well-known manufacturers of various packaging materials and products both domestically and abroad, covering plastics, metals, glass, paper products, wood products, printing ink and adhesives.

At the same time, a high-end FMCG forum will be held to invite its end enterprise members to discuss hot topics in FMCG industries like food, beverage, daily care, cosmetics, pharmaceutical, etc.

The organizers will also introduce "innovationparc", a unique area for the future development of innovative packaging. It will also showcase intelligent devices and solutions for the entire industry chain of innovative packaging. Exhibitors and visitors will come together to explore possibilities for the future of packaging innovation, both in ecological and economic terms.

"components" debuted as an exhibition parallel to interpack in 2014, and will now be introduced to swop 2017. The trade fair targets companies specializing in motors and drive technology, control and sensor technology, products for machine vision, handling technology, industrial software and communication as well as complete automation systems for packaging machines. It is also directed at manufacturers of machine parts, components, accessories and peripheral equipment and of components and auxiliaries for packaging means.

More than 30,000 visitors of the packaging, purchasing, engineering and other decision-making departments from end-user industries are expected to visit swop 2017.

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