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ALPLA launches new ALPLArecycling brand

Source:Adsale Plastics Network 2023-08-01

Plastic packaging specialist ALPLA is now consolidating all of its recycling activities under the new brand ALPLArecycling with its own website. The company now operates 13 plants, including four joint ventures, and aims to be processing at least 25% post-consumer recycled (PCR) material by 2025.


ALPLA is focusing on mechanical recycling and has invested more than 50 million euros a year in the global expansion of its activities since 2021. The annual installed and projected output capacity has since doubled to 350,000 tonnes of PCR material.


Together with the construction of a new facility in South Africa and the site expansion in Poland, the annual capacity amounts to 266,000 tonnes of recycled PET (rPET) and 84,000 tonnes of recycled HDPE (rHDPE).



ALPLA is now consolidating all of its recycling activities under the new ALPLArecycling brand.


In addition to the production of high-quality rPET and rHDPE, the company focuses on the development of sustainable packaging solutions with a high proportion of recycled materials, optimum recyclability and lightweight.


“Every year, we are producing more high-quality, affordable and sustainable packaging from used packaging. With our own production, development and material optimization, we ensure quality and quantity, while also strengthening regional and national recycling loops,’ emphasizes ALPLA CEO Philipp Lehner.


The new brand is a clear commitment to recycling and to ALPLA’s plans in growth markets. The company will intensify its activities in areas such as southern Africa, the Middle East and the Asia-Pacific region.


ALPLA currently processes 20% PCR material and aims to increase this to at least 25% per cent by 2025. In addition, all packaging solutions will be fully recyclable by then.

Recycled plastics

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