CHANEL has just launched an innovative and eco-responsible packaging for N°1 de CHANEL. Its formulas honor ingredients of natural origin that are renewable and have reduced environmental impact.

The full range of packaging for the N°1 de CHANEL is eco-designed and includes lids that contain bio-based materials. The materials contain up to 97% ingredients of natural origin without compromising effectiveness, safety or sensory quality. The eco-design packaging includes sustainable Sulapac material.

New range of packaging from CHANEL is made with sustainable Sulapac material.

“The new-generation lid of the N°1 de CHANEL Cream is made of 90% bio-based materials from renewable resources: FSC certified wood chips that are by-products of industrial side-streams combined with camellia seed shells. It was a genuine technological challenge that has now resulted in several patent-pending applications,” CHANEL told.

It took more than 40 trials before Sulapac’s R&D Manager, Piia Peltola was able to find the right material recipe.

“Our first big task was to innovate a bio-based material that contains by-product Camelia seed shells whilst making it resistant to heat and moisture," Piia Peltola elaborated. "Camellia is inherently hydrophilic material, meaning it absorbs water strongly. Solving this was a great accomplishment from us, and the first time we have incorporated such ingredient in our packaging material in a bespoke way.”

CHANEL has just launched an innovative and eco-responsible packaging for N°1 de CHANEL. Its formulas honor ingredients of natural origin that are renewable and have reduced environmental impact.

The full range of packaging for the N°1 de CHANEL is eco-designed and includes lids that contain bio-based materials. The materials contain up to 97% ingredients of natural origin without compromising effectiveness, safety or sensory quality. The eco-design packaging includes sustainable Sulapac material.

New range of packaging from CHANEL is made with sustainable Sulapac material.

“The new-generation lid of the N°1 de CHANEL Cream is made of 90% bio-based materials from renewable resources: FSC certified wood chips that are by-products of industrial side-streams combined with camellia seed shells. It was a genuine technological challenge that has now resulted in several patent-pending applications,” CHANEL told.

It took more than 40 trials before Sulapac’s R&D Manager, Piia Peltola was able to find the right material recipe.

“Our first big task was to innovate a bio-based material that contains by-product Camelia seed shells whilst making it resistant to heat and moisture," Piia Peltola elaborated. "Camellia is inherently hydrophilic material, meaning it absorbs water strongly. Solving this was a great accomplishment from us, and the first time we have incorporated such ingredient in our packaging material in a bespoke way.”