INEOS Styrolution plant-based styrenics selected for PLAYMOBIL playsets

INEOS Styrolution’s plant-based ABS and MBS are selected for producing new PLAYMOBIL JUNIOR toddler playsets. The global toy producer confirmed it has converted the production of all items in its toddler portfolio from traditional, fossil-based to plant-based materials.

INEOS Styrolution’s plant-based ABS and MBS are selected for producing new PLAYMOBIL JUNIOR toddler playsets.

The new playsets will be produced with INEOS Styrolution’s sustainable bio-based ABS material Terluran ECO GP-222 BC100, which includes 100% bio-based feedstock, implying all three conventional feedstock components in ABS are replaced by renewable feedstock.

Transparent toy components are made with MBS Zylar ECO 960 BC90, containing 90% bio-based feedstock.

Sustainable material from both plant-based styrenics material is provided through an ISCC-certified mass balance approach. The new plant-based plastics under the new PLAYMOBIL JUNIOR can be traced back to materials left over from food or paper production according to the mass balance approach used in the circular economy and based on the ISCC 208 standard.

For the packaging, at least 90% recycled cardboard and 100% recycled paper are used. The playsets’ change to sustainable materials is also accompanied by a relaunch of the packaging design.

The entire product range is planned to be converted by the middle of the year.