Magna to manufacture reconfigurable car seating for Chinese OEM
Magna has been awarded the first contract for its innovative reconfigurable car seating system by a Chinese OEM. This technology offers fully rotating front seats paired with long rails, enabling a flexible layout for more in-cabin space.
Adaptability offers tailored in-cabin experience
The integration of power swivel seats with nearly two meters of power long rails, shared by front and rear rows and the center console, creates a 270-degree rotation of both the driver and front passenger seats.
This configuration also increases the seat track articulation distance of both front and rear seats, resulting in a more versatile and adaptable seating arrangement to offer a tailored in-cabin experience.
The seats are equipped with an integrated seat belt designed to better cope with the strength and adjustment requirements in complex scenarios.
A universal magnetic interface on the back of the seat can be connected to different external devices, which not only expands the functionality of the seat, but also provides a basis for entertainment experience.
Magna’s reconfigurable seating system offers flexibility for more in-cabin space.
Application updates for local market
Magna’s engineering team in China worked closely with the customer to unlock more application possibilities for the local automotive market. Based on customer-defined scenarios, the team was able to localize application updates for the reconfigurable seating system, such as parenting, long-distance travel, camping, and storage.
“The global mobility landscape is continuing to evolve, with vehicles increasingly becoming a flexible mobile living space for today’s road users,” said John Wyskiel, President Magna Seating. “With our strong R&D and innovation capabilities in China and around the world, we can respond quickly to the needs of our customers and create more localized innovative solutions to meet their expectations.”
The reconfigurable seating system will be manufactured at a Magna facility in China, with mass production for the Chinese market scheduled to start in Q4 2024.
