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Packaging

Yinjinda steering new directions for green packaging upgrade

Apr 22, 2026

"Policy and regulations, end-user demand, technological innovation, green transformation, and intelligent manufacturing, together, they are driving the industry to shift."

 

Henan Yinjinda New Materials Co., Ltd. presents three core products at CHINAPLAS 2026: floatable heat-shrink film, crystallizable heat-shrink film, and rPET heat-shrink film. These products precisely meet the green and circular packaging requirements of global markets across different regions, fully demonstrating the company's profound technological capabilities and forward-looking product portfolio advantages in the field.

 

These three heat-shrink film products feature clear positioning and distinct advantages, and are widely applicable to packaging and labeling applications in beverage, daily chemical, food and other industries. They embody the core achievements of Yinjinda's commitment to technological innovation.

 

The floatable heat-shrink film, developed specifically for the European market, has a density of less than 1 g/cm³, combining low shrinkage force with high shrinkage rate. It serves as an ideal replacement for traditional materials such as PVC and PETG, enabling easy separation during bottle recycling. The product has received dual certification from the European PET Bottle Platform (EPBP) and the Association of Plastic Recyclers (APR), fully complying with the EU's policy requirements to completely replace PETG heat-shrink films by 2030.

 

The crystallizable heat-shrink film targets the Americas market. With its specific crystallinity, it enables simultaneous recycling of labels and PET bottles—solving the industry challenge of PETG labels clumping together and causing downcycling of PET flakes. This innovation supports high-value circular reuse of polyester materials.

 

The rPET heat-shrink film targets the domestic market. It uses more than 30% rPET chips to replace raw materials. Its core chips are independently produced by Yinjinda relying on its unique deep chemical recycling technology, which can effectively reduce crude oil consumption and represents the core future development direction of the domestic heat-shrink film industry.


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Yinjinda shines at CHINAPLAS 2026, showcasing its leading technologies in heat-shrink films.


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Heat-shrink films are widely applicable to packaging and labeling applications in beverage, daily chemical, food and other industries.

 

Five key dimensions driving high-quality industry transformation

 

The plastics and rubber industries is at a critical juncture, shifting from scale expansion to structural upgrading. Yinjinda maintains a cautiously optimistic outlook for the 2026 market.

 

According to Zhang Qigang, Deputy General Manager and Technical Director of the company, despite challenges such as rising raw material costs and global trade volatility, the company firmly believes that breaking free from price competition requires high-performance products to strengthen its core competitiveness.

 

He explained: "Policy and regulations, end-user demand, technological innovation, green transformation, and intelligent manufacturing have become the core drivers of the plastics and rubber industries. Together, they are driving the industry to shift from scale expansion to a new growth model characterized by high quality, high added value, and sustainability."

 

Among these, global carbon neutrality goals and plastic pollution control policies are the strongest external forces, pushing the entire value chain to accelerate green upgrades. Product iteration in traditional sectors and the rapid rise of emerging segments continue to drive market demand for high-performance plastic and rubber materials. Moreover, technological innovation in materials and processes is the key for companies to expand application boundaries and break through market involution.

 

At present, global trends in plastic packaging technology show distinct regional characteristics: China focuses on cost reduction, efficiency improvement, and material recycling. Japan prioritizes bio-based and easily separable shrink films. Europe promotes floatable shrink films. The Americas focus on crystallizable shrink films.

 

Zhang emphasized that Yinjinda has successfully developed all its new technologies, laying a solid technical foundation for its global market expansion.

 

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Zhang Qigang, Deputy General Manager and Technical Director, Henan Yinjinda New Materials Co., Ltd.

 

Scaling capacity to meet demand, expanding product portfolio

 

Looking ahead to the next two to three years, Zhang outlined Yinjinda's clear dual-track strategy for market development.

 

On one hand, the company will expand PETG production capacity through new manufacturing lines, strengthening its ability to supply high-end heat-shrink film raw materials at scale—aligning capacity with market demand. On the other hand, Yinjinda will strategically expand into non-shrink film products such as GAG film, thermoforming film, and bio-based film, extending its portfolio beyond heat-shrink films. This diversification will optimize product structure, enhance overall competitiveness, and align with the growing industry trend toward bio-based materials.

 

Moving forward, Yinjinda will continue to place technological innovation at its core, precisely targeting global trends in green packaging and seizing market opportunities amid the industry's structural transformation.

 

Booth: 4.2G35

Sustainability
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Recycling
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