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These packaging designs win the AmeriStar Award 2022

Aug 26, 2022
Categories: Best in Show, Design Excellence
Product: Blue Buffalo Tastefuls Spoonless Singles
Companies: General Mills, Product Ventures

It was designed to provide users with a portioned, split cup offering with a built-in chopper.

The recyclable polypropylene cup easily breaks in half, allowing for flexible feeding options and reducing the need to store half-opened containers in the refrigerator.
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