pladis to address Flexible Packaging Middle East & Africa conference in Dubai
The 8th Flexible Packaging conference organized by Applied Market Information (AMI) will take place in Dubai, United Arab Emirates (UAE) from December 6-7.
New for 2016, the conference is being expanded to include Africa alongside the Middle East. Africa is an emerging region for flexible packaging, with infrastructure development, a burgeoning middle class, and urbanization propelling demand for a wide range of consumer packaged goods. Investment by local and international packaging groups is also driving the flexible packaging industry forward in Africa, according to the organizer.
Flexible packaging is a constantly evolving market. With a growing focus on convenience, value and sustainability, traditional packs continue to be substituted for innovative and flexible options designed to meet these consumer needs.
There is increasing recognition of the role packaging plays in the protection and preservation of goods, together with greater focus on environmental considerations and product life cycle. As such, the packaging value chain has become increasing complex and flexible materials are in the spotlight like never before.
The diverse program opens with an overview of the global flexible packaging market by AMI Consulting and presentations from the Obeikan Investment Group and the APO-African Packaging Organization will give insights into how end user demands are shaping new product development.
To further explore this topic, Oktay Aral, Packaging Director (Flexibles, foils & polymers) from pladis' innovation office, will give the brand owner's perspective on how to understand the packaging needs of the consumer.
The program also examines emerging trends in nanotechnology and printed electronics with speakers from renowned research & educational institutions Polytechnique Montreal and Munich University of Applied Science.
Delegates will also learn about novel developments to enhance film properties and performance from companies including Exxonmobil, Borouge, Dow, etc.
The latest trends in converting will be discussed by Super Film, Kroenert and Yparex and the conference will close with a session on enhanced manufacturing including papers from Windm?ller & H?lscher (W&H), NDC Technologies & Piovan Group.
