In response to Mali’s escalating environmental crisis, three leading organizations— Ayuda en Acción, Indorama Ventures, and IMG Group —have joined forces to launch “Bamagreen”, a transformative recycling and reforestation project in Bamako, the capital city of Mali.

Ayuda en Acción, Indorama Ventures and IMG Group joined forces to launch Bamagreen recycling project in the capital city of Mali.

This initiative is the first under the Plastic2Prosperity program, developed through the adaPETation network by IMG Group. The project will strengthen plastic circularity while bringing socio-economic benefits, particularly for vulnerable communities including conflict-displaced populations, women, and young people.

Bamagreen will directly engage around 1,950 individuals, of which 40% of them women, in stable, dignified employment opportunities through recycling and environmental awareness efforts. In addition, more than 100,000 people are expected to benefit from city-wide reforestation and waste education campaigns.

The program will bolster the recycling capabilities of local social enterprise ECOBUILD and introduce integrated environmental education to reduce the impact of unmanaged plastic waste in Bamako, where open dumping and deforestation are accelerating pollution and desertification.

“Bamagreen embodies everything we aim to achieve with adaPETation®: transforming environmental challenges into opportunities to empower people and rebuild communities. This is only the beginning, we aim to scale this model to other regions where plastic is part of both the problem and the solution,” said Carlota Calonje, Social Impact Manager at IMG Group.

In response to Mali’s escalating environmental crisis, three leading organizations— Ayuda en Acción, Indorama Ventures, and IMG Group —have joined forces to launch “Bamagreen”, a transformative recycling and reforestation project in Bamako, the capital city of Mali.

Ayuda en Acción, Indorama Ventures and IMG Group joined forces to launch Bamagreen recycling project in the capital city of Mali.

This initiative is the first under the Plastic2Prosperity program, developed through the adaPETation network by IMG Group. The project will strengthen plastic circularity while bringing socio-economic benefits, particularly for vulnerable communities including conflict-displaced populations, women, and young people.

Bamagreen will directly engage around 1,950 individuals, of which 40% of them women, in stable, dignified employment opportunities through recycling and environmental awareness efforts. In addition, more than 100,000 people are expected to benefit from city-wide reforestation and waste education campaigns.

The program will bolster the recycling capabilities of local social enterprise ECOBUILD and introduce integrated environmental education to reduce the impact of unmanaged plastic waste in Bamako, where open dumping and deforestation are accelerating pollution and desertification.

“Bamagreen embodies everything we aim to achieve with adaPETation®: transforming environmental challenges into opportunities to empower people and rebuild communities. This is only the beginning, we aim to scale this model to other regions where plastic is part of both the problem and the solution,” said Carlota Calonje, Social Impact Manager at IMG Group.