Amcor achieves over 16% plastic reduction in flexible tubes for Bulldog skincare

Amcor, a global leader in developing and producing responsible packaging solutions, has achieved significant material savings as part of its ongoing partnership with skincare brand Bulldog through the further lightweighting of its flexible tubes.

Flexible tubes from skincare brand Bulldog.

The 16.67% reduction in the wall thickness of each tube sleeve for the 50mm diameter flexible tubes used across a number of Bulldog products in 100ml and 150ml sizes is expected to save approximately 8.5 metric tons of plastic annually.

The lighter-weight tube sleeve is fully compatible with the existing tube cap and shoulder, ensuring the filling process is not impacted.

In addition to the lightweighting, Amcor increased the amount of post-consumer recycled (PCR) plastic used within the complete tube to over 62%.

Amcor developed a series of rigorous trials to prove that the squeezability and consumer experience were not compromised by this change and that the redesigned lighter-weight tube maintained the high-print and leak-test quality.