Sweden's third largest bakery turns to Braskem's bio-based PE for packaging

Polarbr?d, Sweden's third largest bakery, has taken the decision to convert all of its flexible film requirements from fossil based polyethylene (PE) to Braskem's bio-based I'm green resin.

Being a renewable feedstock, sugarcane captures and sequestrates CO2 from the atmosphere during every growth cycle, which occurs annually. This means that the production of I'm green PE contributes to the reduction of greenhouse gas emissions at an early stage when compared to conventional polyethylene, made from fossil materials.

As a result the carbon footprint of I'm green plastics is negative, when considering a "cradle to gate analysis", said Braskem.

Polarbr?d will significantly reduce the carbon footprint of its packaging when compared to fossil alternatives and as a result reduce its dependence on fossil resources. For every kg of I'm green PE used in the Polarbr?d packaging more than 4.5kg of CO2 is saved.

"Braskem is really excited to have Polarbr?d as a partner and to see their commitment to sustainability by introducing green PE into their full product range, a scale not yet seen in bakeries anywhere in the world," said Marco Jansen, Commercial Director Renewable Chemicals Europe & North America.

"We have made the decision to use this packaging for our entire range, and although the current consequence of this is a higher cost we have come to the conclusion that it is the best choice," said Johan Granberg, Purchase and Logistics Manager Polarbr?d.