Dow’s next-generation innovation to shine at K 2025
At K 2025, under the theme “Generation Transformation”, Dow will showcase its materials science solutions to demonstrate how plastics can power positive change and a more sustainable, customer-centric future.

At K 2025, Dow will be in building 04.1, outside Hall 4 in Düsseldorf, Germany.
For packaging
At its stand, Dow will show its new packaging innovations developed in collaboration with others, as well as its full range of solutions including mono-polyethylene (mono-PE), bio-circular, circular and post-consumer recycled (PCR) materials that provide enhanced product shelf life, tamper resistance and tear resistance, as well as helping customers prepare for the Packaging and Packaging Waste Regulation (PPWR).
This includes the new D-PAK cartons, produced in collaboration with Elopak and Orkla Home and Personal Care (OHPC), which offer a unique mix of circular (recycled) polyethylene and bio-circular (renewable) polymers.
In the consumer sector, Dow will showcase its latest collaboration with Guerlain, in which the brand utilizes SURLYN REN Ionomers for La Petite Robe Noir perfume caps, offering design freedom and transparency.
Also on show will be footwear and accessories from some of the world’s most recognizable brands, demonstrating Dow’s high-performance materials solutions that don’t compromise on style or comfort.
For future mobility
Anticipating the upcoming end-of-life vehicle directive, Dow’s MobilityScience will showcase solutions that support Original Equipment Manufacturers (OEMs) in meeting regulatory targets.
These will include the latest developments for automotive seating with EVOAIR Polyolefin Elastomers (POE) based leather, a lightweight alternative leather solution offering a luxurious feel, and INFINAIR Polymers for 3D Loop Technology enabling end-of-life mechanical recycling for seat cushion circularity. A range of products addressing the automotive industry’s focus on lightweighting, circularity and electrification will also be featured.
For construction
Dow will also present its cross-segment infrastructure offering at K fair, with a view to helping reduce greenhouse gas emissions, increase efficiency, and support the industry’s transformation towards a more sustainable, resilient future.
With the energy transition at the forefront, Dow will showcase solutions spanning from wire and cables to piping and building materials. REVOLOOP Recycled Plastics Resins for cable jackets, incorporating post-consumer recycled (PCR) material, will also be featured at K.